Bubble Introduces Jamie & Binky: New Bunny Plush & Keychains Join the Collection
Bloom & Grow is pleased to announce the upcoming launch of two charming new additions to the Bubble collection – Jamie and Binky, a pair of beautifully designed bunny plush toys accompanied by matching mini keychains.
Created with the same attention to detail and thoughtful design that defines the Bubble brand, Jamie and Binky bring a soft, timeless aesthetic that fits seamlessly into modern toy and baby retail environments. Their gentle colours and friendly expressions make them ideal companions for young children while offering strong visual appeal for gift and toy retailers.
The launch expands Bubble’s growing plush and gifting category, which has proven popular with retailers seeking products that combine emotional appeal with practical retail versatility.
As with all Bubble products, the plush toys are developed with safety and quality in mind, meeting applicable international safety standards.
The addition of these bunny characters complements Bubble’s existing plush collections while introducing a fresh, universally appealing character design that works across multiple retail channels.
Matching Keychains for Added Retail Opportunity
Alongside the plush toys, Bubble is introducing matching Jamie and Binky keychains. These smaller companions provide retailers with an attractive add-on product that works well for impulse purchases and point-of-sale displays.
Keychains offer an accessible price point for customers while extending the character range and encouraging product pairing within stores.
Expanding the Bubble Range
The launch of Jamie and Binky reflects Bubble’s continued commitment to developing thoughtfully designed products that balance play, comfort and retail appeal.
Bubble’s product portfolio now spans several key baby and toy categories including:
- Baby bath and care products
- Wooden educational toys
- Plush companions and comfort items
- Giftable accessories and collectibles
By combining practical design with a modern aesthetic, Bubble products are created to resonate with today’s families while offering strong merchandising potential for retail partners.
Pre-Orders Now Open
Retail partners can now place pre-orders for the Jamie and Binky plush toys and keychains, with first shipments expected soon.
